Ice Princess - Wedding Day

Name: Ice Princess - Wedding Day
Rating: 4.247619 (64875 reviews)
Author: Coco Play By TabTale

Coco Play By TabTale

★ 4.2 (64,875 ratings)

⬇ 10,000,000+ downloads

Est. actual: 17,544,715

Style: Casual

Free

Released: Dec 20, 2016

IAP: $0.99 - $12.99 per item

Contains ads

Rated: Teen

Mechanics Dress-up, fashion & makeover

Signals

4 this week · 1 positive · 2 warnings All of this week's signals →

📈Last 7 days +589 installs — 46% slower than the week before (+1.1K) · 123/day since Sep 18
🏆Among Casual games top 15% by installs gained this week (34958 peers growing)
⭐Rating steady at ★ 4.25 since Sep 18
🛠Updates dormant · updated 322 days ago

Installs since launch

+5,553 installs · -59 ratings since Sep 18

SDKs in the app · version 1.7.2, analysed Oct 1, 2026

Ad mediationAppLovin MAX ironSource / Unity LevelPlay
Ad networkAppLovin SDK Bigo Ads Chartboost DT Exchange (Fyber)Google Mobile Ads (AdMob) 24.4.0 InMobi Liftoff Monetize (Vungle) 7.5.0 Meta Audience Network 6.20.0 Mintegral Moloco Ads 3.9.0 Pangle 7.3.0.3 Unity Ads 4.15.1 Yandex Mobile Ads
AnalyticsAppMetrica Firebase Analytics 23.0.0
AttributionAppsFlyer Facebook App Events 17.0.2 TikTok Business SDK 1.3.7
ConsentGoogle User Messaging Platform 3.2.0
Crash reportingFirebase Crashlytics
Engagement & messagingPlay In-App Review 2.0.1
Game engineUnity (engine)
PaymentsPlay Billing Library 7.1.1
PlatformPlay Asset Delivery 2.1.0
Remote configFirebase Remote Config 23.0.0
Social & loginFacebook SDK (core) 17.0.2

11 mediation adapters

Adapters connect a mediation SDK to an ad network. An adapter alone does not mean the network’s own SDK is bundled.

AdMob mediation adapter → unity 4.15.1.0AdMob mediation adapter → vungleAdMob mediation adapter → vungle 6.20.0.0AdMob mediation adapter → vungle 8.3.7.0AdMob mediation adapter → vungle 10.8.3.1AdMob mediation adapter → vungle 8.10.0.0AdMob mediation adapter → vungle 16.9.71.0AdMob mediation adapter → vungle 3.9.0.0AdMob mediation adapter → vungle 7.3.0.3.0AdMob mediation adapter → vungleAppLovin MAX adapter → AppLovin

Found by static analysis of the app package; bundled is not the same as active. All SDKs →

Update history

1.7.2 Dec 14, 2025 · seen Sep 18, 2026

>Zap! We’ve swatted the icky bugs! Now your game is creepy-crawler free and faster than ever!<br>>Thanks for being awesome players! Send us your feedback so we can keep making games you love.

Only the current version so far — new entries appear as the game ships updates.

Ice Princess - Wedding Day is a casual game by Coco Play By TabTale with 10,000,000+ downloads (about 18M estimated). +589 installs in the last 7 days. Rated 4.2 from 65K ratings. Released Dec 20, 2016. Install growth, rank history, SDKs and ad networks.

From the store listing: “Wedding bells are ringing! The beautiful Ice Princess has finally chosen her Prince Charming, and the princess is lucky to have you as her wedding stylist and planner! Now’s your chance to show that you’re the best wedding planner around, by giving the royal couple an enchanting winter wonderland wedding. Design a…”